That Cool New Bookstore? It’s a Barnes & Noble. - WSJ

Daunt chose to salvage the Upper West Side shop with a $4 million renovation, the same cost as opening a new store of this size, because he felt the building itself was beautiful and the location on Broadway was ideal. He also thought the chain needed a strong presence in this bookish stretch of Manhattan. Coming from London, where there are several dozen Waterstones locations, he was dismayed to find only seven Barnes & Nobles in his “extraordinarily un-bookstored” new city.